Snapshot
November 06, 2014

12Bet signs on as naming rights partner for Crystal Palace Football Club

Participating in this sponsorship deal:

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About Sponsor:

12BET, founded in 2007, is a sports betting and online casino provider licensed by the Isle of Man Gambling Supervision Commission.[1]

About Property:

Crystal Palace Football Club is an English Football league club based in South Norwood, London. The team plays its home matches at Selhurst Park, where it has been based since 1924. The club currently competes in the second tier of English Football, The Championship. Crystal Palace was formed in 1905 by workers at The Crystal Palace. The club reached the top division of English Football in 1969–70, and its first major final was in 1990. It was relegated from the top division in 1973 and once again in the following season. That left the club playing in the third tier of English football for the 1974–75 season, before being promoted back to the top level by 1979–80.

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The ground-breaking deal for the club with the Isle of Man-based bookmaker 12BET (pronounced one two bet and not twelve bet) is for an undisclosed fee. It is the first time a betting/gaming company has signed a stadium sponsorship deal in the UK.
Read more at www.cpfc.co.uk/news/article/palace-name-12bet-as-stadium-sponsor-996334.aspx.com »
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