5-Hour Energy signs on as title sponsor for Dover International Speedway
Participating in this sponsorship deal:
About Sponsor:
5-hour Energy is a flavored energy shot made in the United States, based in Farmington Hills, Michigan. It is sold in 2-oz containers. The makers of the drink claim that it will provide hours of energy and, unlike other energy drinks, will not cause a sugar crash later. After its introduction in 2004 it sparked a wave of "energy shot" drinks, and it is the number one selling product in the energy shot category in the US.
About Property:
Dover International Speedway is a NASCAR-sanctioned 1 mile (1.6 km) race track located in Dover, Delaware, owned by, and serving as the corporate headquarters of, Dover Motorsports, Inc. It is co-located with a harness racing track, Dover Downs, and shares the complex with Dover Downs Hotel & Casino. At one time both the entertainment complex and the speedway were owned by the publicly traded Dover Downs Entertainment, but they have since been split into two separate companies. Among NASCAR enthusiasts, the track has earned the nickname of "The Monster Mile".