Snapshot
October 06, 2015

AARP signs on as official sponsor for Festival People en Español

Participating in this sponsorship deal:

Aarp logo Pesp fesitval

About Sponsor:

AARP, formerly the American Association of Retired Persons, is a United States-based non-governmental organization and interest group, founded by Dr. Ethel Percy Andrus in 1958 and based in Washington, D.C. According to its mission statement, it is "a nonprofit, nonpartisan membership organization for people age 50 and over ... dedicated to enhancing quality of life for all as we age," which "provides a wide range of unique benefits, special products, and services for our members."

About Property:

Started in 2012 and held each October at the Jacob Javits Center in New York City, this two-day Hispanic heritage event has become one of the most highly anticipated celebrations of Hispanic culture in the country. Festival People en Español features interviews, performances and autograph signings with today’s top Hispanic celebrities, as well as expert panel discussions and family-friendly activities—all free and open to the public.

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