Snapshot
November 06, 2014

Absolut signs on as official sponsor for Lady Gaga

Participating in this sponsorship deal:

Absolut logo Open uri20141112 64162 1bux8is?1415807552

About Sponsor:

Absolut Vodka is a brand of vodka, produced near Åhus, Skåne, in southern Sweden. Since July 2008 the company has been owned by the French firm Pernod Ricard who bought V&S Group from the Swedish government. Absolut is the third largest brand of alcoholic spirits in the world after Bacardi and Smirnoff, and is sold in 126 countries.

About Property:

Stefani Joanne Angelina Germanotta (/?st?f?ni? d??rm??n?t?/ ste-f?-nee j?r-m?-not-?; born March 28, 1986), known by her stage name Lady Gaga, is an American singer and songwriter. Born and raised in New York City, she primarily studied at the Convent of the Sacred Heart and briefly attended New York University's Tisch School of the Arts before withdrawing to focus on her musical career. She began performing in the rock music scene of Manhattan's Lower East Side, and was signed with Streamline Records by the end of 2007. During her employment as a songwriter for the record company, her vocal abilities captured the attention of recording artist Akon, who signed her to his label Kon Live Distribution. Lady Gaga came to prominence as a recording artist following the release of her debut album The Fame (2008), which was a critical and commercial success that topped charts around the world and included the international number-one singles "Just Dance" and "Poker Face".

Read More
NEW YORK, May 1, 2014 /PRNewswire/ -- Absolut Vodka and the Grammy Award-winning Lady Gaga have joined forces to transform the concert of the season – artRAVE: the ARTPOP Ball, in support of the number one bestselling album ARTPOP - into an experience of a lifetime for a few lucky fans.  Throughout Lady Gaga's US concert tour, Absolut will provide the opportunity for lucky fans to watch the performance from the Absolut ARTPOP Lounge – a one-of-a-kind, onstage bar created to be part of the theatrical set – while sipping custom cocktails like the "Absolut Gaga" (ginger ale, apple sparkling cider, grapefruit and Absolut).
Read more at www.prnewswire.com »
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