Absolut signs on as official sponsor for Swedish House Mafia
Participating in this sponsorship deal:
About Sponsor:
Absolut Vodka is a brand of vodka, produced near Åhus, Skåne, in southern Sweden. Since July 2008 the company has been owned by the French firm Pernod Ricard who bought V&S Group from the Swedish government. Absolut is the third largest brand of alcoholic spirits in the world after Bacardi and Smirnoff, and is sold in 126 countries.
About Property:
Swedish House Mafia is a Swedish electronic dance music trio consisting of three house disc jockeys and producers, Axwell, Steve Angello, and Sebastian Ingrosso. The group officially formed in late 2008. The supergroup placed at number ten on the DJ Magazine Top 100 DJ Poll 2011 and have been called "the faces of mainstream progressive house music." On June 24, 2012, the group announced via their website that their current tour would be their last together before a hiatus.