Snapshot
November 06, 2014

Academy Sports and Outdoors signs on as official sponsor for Alabama Crimson Tide

Participating in this sponsorship deal:

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About Sponsor:

Academy Sports + Outdoors is a sports goods discount store chain. Academy carries an extensive line of name-brand equipment and clothing and shoes for competitive sports, physical fitness training, and outdoor recreational activities such as camping, hunting, fishing, and boating. Academy's company headquarters are located in Katy, Texas, a suburb of Houston, where it also owns a large warehouse used for effective inventory control and distribution.

About Property:

The Alabama Crimson Tide refers to the 21 men and women varsity teams that represent the University of Alabama. The Crimson Tide teams compete in the National Collegiate Athletic Association's Division I as a member of the Southeastern Conference (with the exception of rowing, which competes in the Big 12 Conference). In 2002, Sports Illustrated named Alabama the No. 26 best collegiate sports program in America.[3] Athletics facilities on the campus include the 101,821-seat Bryant–Denny Stadium, named after football coach Paul "Bear" Bryant and former University President George Denny, 15,316-seat Coleman Coliseum, Foster Auditorium, Sewell–Thomas Stadium, the Alabama Soccer Stadium, the Sam Bailey Track Stadium, the Ol' Colony Golf Complex, the Alabama Aquatic Center, and the Alabama Tennis Stadium.

Activation Locations
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KATY, Texas, June 24, 2014 /PRNewswire/ -- Academy Sports + Outdoors (d/b/a Academy), a premier sports, outdoor and lifestyle retailer, today announced the renewal of its multi-year partnerships with the University of Alabama and Auburn University.
Read more at www.prnewswire.com »
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