Acura signs on as official sponsor for Boston Marathon
Participating in this sponsorship deal:
About Sponsor:
Acura is the luxury vehicle division of Japanese automaker Honda Motor Company. The Acura brand has been available in the US, Canada, and Hong Kong since March 1986 marketing luxury, performance, and near-performance vehicles. Acura holds the distinction of being the first Japanese automotive luxury brand. In its first few years of existence, Acura was among the best-selling luxury brands in the US. Though sales were down in the mid-to-late 1990s, Acura experienced a revival in the early 2000s, due to drastic redesigns and the introductions of new models.
About Property:
The Boston Marathon is an annual marathon hosted by the U.S. city of Boston, Massachusetts, on Patriots' Day, the third Monday of April. Begun in 1897 and inspired by the success of the first modern-day marathon competition in the 1896 Summer Olympics, the Boston Marathon is the world's oldest annual marathon and ranks as one of the world's best-known road racing events. It is one of five World Marathon Majors.