Acura signs on as title sponsor for Grand Prix of Long Beach
Participating in this sponsorship deal:
About Sponsor:
Acura is the luxury vehicle division of Japanese automaker Honda Motor Company. The Acura brand has been available in the US, Canada, and Hong Kong since March 1986 marketing luxury, performance, and near-performance vehicles. Acura holds the distinction of being the first Japanese automotive luxury brand. In its first few years of existence, Acura was among the best-selling luxury brands in the US. Though sales were down in the mid-to-late 1990s, Acura experienced a revival in the early 2000s, due to drastic redesigns and the introductions of new models.
About Property:
The Toyota Grand Prix of Long Beach is an open-wheel race held on a street circuit in Long Beach, California. Christopher Pook is the founder and promoter which began as a vision while working at a travel agency in downtown Long Beach. It was the premier circuit in the Champ Car from 1996, and was the first event in the World Series each year from 2004. The 2008 race was the last race for Champ Cars as the series merged with the Indy Racing League,[1][2] and is now an event on the Izod IndyCar Series calendar.