Adidas signs on as official sponsor for America East Conference
Participating in this sponsorship deal:
About Sponsor:
Adidas AG is a German sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-adidas golf company , and Rockport. Besides sports footwear, the company also produces other products such as bags, shirts, watches, eyewear, and other sports- and clothing-related goods.The company is the largest sportswear manufacturer in Europe and the second-biggest sportswear manufacturer in the world, with American rival Nike being the biggest.
About Property:
The America East Conference is a collegiate athletic conference affiliated with the NCAA Division I, whose members are located mainly in the Northeastern United States. The conference was known as the Eastern College Athletic Conference-North from 1979 to 1988 and the North Atlantic Conference from 1988 to 1996.