Adidas signs on as official sponsor for Bryant Bulldogs
Participating in this sponsorship deal:
About Sponsor:
Adidas AG is a German sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-adidas golf company , and Rockport. Besides sports footwear, the company also produces other products such as bags, shirts, watches, eyewear, and other sports- and clothing-related goods.The company is the largest sportswear manufacturer in Europe and the second-biggest sportswear manufacturer in the world, with American rival Nike being the biggest.
About Property:
The Bryant Bulldogs are the athletic teams representing Bryant University in Smithfield, Rhode Island. The Bulldogs are currently in NCAA Division I reclassification process and compete at the Division I level as a member of the Northeast Conference. Bryant's largest rivalry during its Division II years was Bentley College, both founders of the Northeast-10 and both have prominent business programs. Bryant University athletics started out as a member of the National Association of Intercollegiate Athletics before it transitioned into Division II. Bryant competed in the Northeast-10 Conference from the conferences founding in 1980 until 2008 when the university began the transition to Division I. They will be a full Division I member by 2012.