Snapshot
July 10, 2017

Adidas signs on as official sponsor for ESPY Awards

Participating in this sponsorship deal:

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About Sponsor:

Adidas AG is a German sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-adidas golf company , and Rockport. Besides sports footwear, the company also produces other products such as bags, shirts, watches, eyewear, and other sports- and clothing-related goods.The company is the largest sportswear manufacturer in Europe and the second-biggest sportswear manufacturer in the world, with American rival Nike being the biggest.

About Property:

The ESPYS gather top celebrities from sports and entertainment to commemorate the past year in sports by recognizing major sports achievements, reliving unforgettable moments and saluting the leading performers and performances.

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Today ESPN is unveiling the roster of sponsors for The 25th ESPYS Presented by Capital One®. Five-time NFL MVP and two-time Super Bowl champion Peyton Manning will host this year’s show, which will feature a star-studded lineup of celebrities and athletes recognizing major sports achievements, reliving unforgettable moments and saluting the leading performers and performances. The event will be broadcast live on ABC Wednesday, July 12, at 8 p.m. ET from the Microsoft Theater in Los Angeles.
Read more at espnmediazone.com »
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