Snapshot
August 25, 2015

Adidas signs on as official sponsor for Green Bay Phoenix

Participating in this sponsorship deal:

Hwjxykur 400x400 Green bay phoenix logo

About Sponsor:

Adidas AG is a German sports apparel manufacturer and parent company of the Adidas Group, which consists of the Reebok sportswear company, TaylorMade-adidas golf company , and Rockport. Besides sports footwear, the company also produces other products such as bags, shirts, watches, eyewear, and other sports- and clothing-related goods.The company is the largest sportswear manufacturer in Europe and the second-biggest sportswear manufacturer in the world, with American rival Nike being the biggest.

About Property:

The Green Bay Phoenix, previously known as the UW–Green Bay Phoenix and UWGB Phoenix, are the athletic teams of the University of Wisconsin–Green Bay. A total of 16 Phoenix athletic teams compete in the Horizon League of NCAA Division I. The school does not sponsor a football team.

Activation Locations
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GREEN BAY, Wis. (GreenBayPhoenix.com) – The University of Wisconsin – Green Bay and adidas have entered into a seven-year partnership in which the Portland, Ore., based company will be the official athletic footwear, apparel and accessory brand of the Phoenix through the 2021-22 season.
Read more at www.greenbayphoenix.com »
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