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November 06, 2014

Aggreko signs on as licensee for FIFA World Cup

Participating in this sponsorship deal:

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About Sponsor:

Aggreko plc is the world leader in the supply of temporary power and temperature control solutions. Aggreko employs over 5,700 people operating from 194 locations. In 2012 we served customers in about 100 countries, and had revenues of approximately GBP 1.6bn (USD 2.5bn or Euros 2.0bn). Aggreko plc is listed on the London Stock Exchange (AGK.L), is a member of the FTSE-100 index, and is headquartered in Scotland.

About Property:

The FIFA World Cup, often simply the World Cup, is an international association football competition contested by the senior men's national teams of the members of Fédération Internationale de Football Association , the sport's global governing body. The championship has been awarded every four years since the inaugural tournament in 1930, except in 1942 and 1946 when it was not held because of the Second World War. The current champions are Spain, who won the 2010 tournament.

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Niclas Ericson, Fifa’s TV Director, explained the importance of the deal in today’s press release. He said: “To ensure that the images from the twelve stadiums are transmitted to more than 200 countries and territories worldwide, it is essential that we have reliable and consistent broadcast power provided by temporary infrastructure.”
Read more at www.goal.com »
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