Snapshot
October 05, 2017
Alibaba signs on as licensee for Pac-12 Conference

Participating in this sponsorship deal:

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About Sponsor:

Alibaba Group Holding Limited (NYSE: BABA) is a Chinese e-commerce company that provides consumer-to-consumer, business-to-consumer and business-to-business sales services via web portals. It also provides electronic payment services, a shopping search engine and data-centric cloud computing services. The group began in 1999 when Jack Ma founded the website Alibaba.com, a business-to-business portal to connect Chinese manufacturers with overseas buyers.

About Property:

The Pac-12 Conference is a collegiate athletic conference that operates in the Western United States, participating in 24 sports at the NCAA Division I level. Its football teams compete in the Football Bowl Subdivision (FBS; formerly Division I-A), the higher of two tiers of NCAA Division I football competition.

Read More
Under Pac-12 Global initiative, Alibaba to distribute Pac-12 Networks content in China across linear and digital channels through 2024 and sponsor Pac-12 China Basketball Game through 2020Student-athlete cultural and educational exchange and promotion of US collegiate sports model in China to continue as core missions of partnership
Read more at pac-12.com »
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