Anheuser-Busch InBev signs on as official sponsor for National Football League (NFL)
Participating in this sponsorship deal:
After an ongoing #SeltzerShowdown involving a polygraph test that challenged consumers to decide whether they prefer White Claw Pure or Bon & Viv Classic, a surprise announcement came from national sports analyst Adam Schefter: Bon & Viv is now the National Football League’s official spiked seltzer sponsor.
Read more at https://www.anheuser-busch.com »
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