Snapshot
November 06, 2014

Aperol signs on as official sponsor for Manchester United

Participating in this sponsorship deal:

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About Sponsor:

Aperol is an Italian aperitif originally produced by the Barbieri company, based in Padua. Aperol is now produced by the Campari company. While Aperol was originally created in 1919, it did not become successful until after World War II. Its ingredients are, among others, bitter orange, gentian, rhubarb, and cinchona.

About Property:

Manchester United Football Club is a professional football club based in Old Trafford, Greater Manchester, England. The club currently play in the Premier League, the top flight of English football. Founded as Newton Heath LYR Football Club in 1878, the club changed its name to Manchester United in 1902 and moved to Old Trafford in 1910.

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The deal, which runs until the end of the 2016/2017 season, will see Aperol branding visible during all domestic games at Old Trafford, as well official club publications, MUTV and the official website. The partnership will also see the signature drink, Aperol Spritz, available in the stadium’s hospitality areas.
Read more at www.manutd.com »
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