Aquafina signs on as official sponsor for BolderBOULDER 10K
Participating in this sponsorship deal:
About Sponsor:
Aquafina is a brand of bottled water products produced by PepsiCo, Inc., consisting of both unflavored and flavored water. The Aquafina brand name is also licensed for use on multiple skin care products, including lip balm and wrinkle cream. It was first distributed in Wichita, Kansas in 1994, before becoming more widely sold across the United States, Canada, Lebanon, Turkey, Saudi Arabia, Iran, Vietnam, Pakistan, India and Spain. As of 2009, Aquafina represented 13.4 percent of domestic bottled water sales in the United States, making it the number 1 bottled water brand as measured by retail sales. Its primary competition includes Dasani, Nestlé Pure Life, Poland Spring and private-label water brands.
About Property:
The Bolder Boulder is an annual 10-kilometer road race in Boulder, Colorado. The origin of the name is unknown. The most recent race featured over 54,000[1] runners, walkers, and wheelchair racers, making it the largest race in the US in which all participants are timed[2] and the fifth largest road race in the world.[3] It has one of the largest non-marathon prize purses in road racing. [4]