Snapshot
June 16, 2020

AutoTrader signs on as official sponsor for Dazn

Participating in this sponsorship deal:

Auto trader logo 2015 Dazn

About Sponsor:

AutoTrader.com is an American automotive classified Web site operated by AutoTrader.com L.L.C.; Cox Enterprises owns 75% of the company, Providence Equity Partners owns the rest. It was founded in August of 1997 and is the largest classified automotive site in the United States. Autotrader.com inventory can currently be found at www.edmunds.com, www.nada.com, www.ajccars.com and many other online automotive sites. Autotrader.com is currently the largest such site in the United States, based on ad volume.

About Property:

DAZN (/dəˈzoʊn/ "zone"; German: [dəˈzoːn]) is a British over-the-top subscription sports streaming service. The service carries live and on-demand streaming of events from various properties. DAZN was first launched in Austria, Germany, Switzerland and Japan in August 2016, and in Canada the following year. It launched in the United States and Italy in 2018, and in Spain and Brazil in 2019.

Read More
DAZN is the exclusive home of Premier League in Canada, and the autoTRADER.ca integration will live as a video ad across every single game, from this season's highly anticipated return on June 17 to next season's conclusion in May 2021 – totaling 472 matches in all. This marks the first time any brand has activated across every single game of an entire season of any sports league on DAZN in Canada.
Read more at https://www.newswire.ca/news-releases/dazn-and-autotrader-ca-announce-advertising-partnership-in-canada-ahead-of-premier-league-s-return-857744506.html.com »
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