Ballast Point signs on as official sponsor for Barclays Center
Participating in this sponsorship deal:
About Sponsor:
Ballast Point Brewing & Spirits Company is an American brewery founded in 1996 by Jack White in San Diego, California.
About Property:
The Barclays Center is a sports arena currently under construction in Brooklyn, New York. The arena is being built partly on a platform over the Metropolitan Transportation Authority-owned Vanderbilt Yards at Atlantic Avenue. It is part of a proposed $4.9 billion sports arena, business and residential complex. The arena is intended to serve as a new home for the National Basketball Association's New Jersey Nets, currently based at Prudential Center in Newark, New Jersey. The team will be renamed the Brooklyn Nets starting with the arena's expected opening season of 2012–13.
BROOKLYN, Nov. 7, 2016 - Constellation Brands is announcing its most comprehensive arena sponsorship for Corona Extra, Modelo Especial and Ballast Point by aligning with Barclays Center. The agreement, which also includes a sponsorship of the Brooklyn Nets, features three individually branded bars at Barclays Center, "official beer" marketing designations and a wide-ranging array of marketing assets.
Read more at www.cbrands.com »
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