Bell Canada signs on as official sponsor for National Basketball Association (NBA)
Participating in this sponsorship deal:
About Sponsor:
Bell Canada is a Canadian telecommunications and media company headquartered in Montreal, Quebec. Including its subsidiaries such as Bell Aliant, Northwestel, Télébec, and NorthernTel, it is the incumbent local exchange carrier for telephone and DSL Internet services in most of Canada east of Manitoba and in the northern territories, and a major competitive local exchange carrier for enterprise customers in the western provinces. Its subsidiary Bell Mobility is one of Canada's "big three" mobile telecommunications providers, while Bell TV providess direct-to-home satellite TV service. Bell Canada's principal competition is Rogers Communications in a majority of its service territory. The company, which serves a total of over 13 million phone lines, is headquartered at the Campus Bell complex in Montreal, Quebec.
About Property:
The National Basketball Association (NBA) is the pre-eminent men's professional basketball league in North America. It consists of thirty franchised member clubs, of which twenty-nine are located in the United States and one in Canada. It is an active member of USA Basketball (USAB), which is recognized by the International Basketball Federation as the National Governing Body (NGB) for basketball in the United States. The NBA is one of the four major North American professional sports leagues.