Snapshot
October 12, 2015

Bendigo Bank signs on as official sponsor for Australian Baseball League

Participating in this sponsorship deal:

Data Data?1415807837

About Sponsor:

Bendigo Bank is an Australian financial institution, operating primarily in retail banking. The company was merged with Adelaide Bank in November 2007, with shareholders voting in March 2008 to change the company's name to Bendigo and Adelaide Bank Limited.

About Property:

The Australian Baseball League is a professional baseball league in Australia. The league is governed by the Australian Baseball Federation , and is jointly funded by the ABF, Major League Baseball and the Australian Federal Government. It uses the same name as a now defunct competition held during the 1990s, and though it shares some history of the original league with the Claxton Shield awarded to winners of both competitions, it is considered to be a separate competition.

Activation Locations
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Under the terms of the deal, Bendigo Bank will be the naming rights partner of the popular Australian Little League Championships, which gives 11 and 12-year-old ballplayers the chance to represent Australia at the Little League World Series in the USA.
Read more at web.theabl.com »
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