Berglund Automotive Group signs on as naming rights partner for Roanoke Civic Center
Participating in this sponsorship deal:
About Sponsor:
Berglund Automotive Group is a regional automotive dealer with 10 dealerships located throughout the Southern Virginia area including Roanoke, Bedford, Lynchburg, and Salem.
About Property:
Roanoke Civic Center is a 9,828-seat multi-purpose arena located in the Williamson Road neighborhood of Roanoke, Virginia. It was built in 1971. It was the former home to the Roanoke Dazzle basketball team, as well as the Roanoke Express and Roanoke Valley Vipers ice hockey teams. Currently, it is the home of the Virginia Tech, Radford University and Roanoke College men's ice hockey teams. The Arena is also the home of the annual boys basketball games between Roanoke's two city high schools, Patrick Henry High School and William Fleming High School.