Snapshot
January 21, 2026

BetMGM signs on as for St. Louis Blues

Participating in this sponsorship deal:

Screen shot 2020 11 05 at 10.46.00 am Lhyd7gee 400x400

About Sponsor:

BetMGM is a joint venture between MGM (NYSE: MGM) and GVC Holdings Plc (LSE: GVC). Based in New Jersey, the company was established in July 2018 to create a world-class sports betting and online gaming platform in the United States, in order to take advantage of the new opportunities created by the U.S. Supreme Court's decision to overturn the U.S. federal Professional and Amateur Sports Protection Act (PASPA). Utilizing GVC's US-licensed, state-of-the-art proprietary technology platform, BetMGM offers sports betting and online gaming via market leading brands including BetMGM and partypoker. The company has exclusive access to MGM's U.S. land-based and online sports betting, major tournament poker, and online gaming businesses. Partners: <a href="mailto:[email protected]">[email protected]</a>

About Property:

The St. Louis Blues are a professional ice hockey team based in St. Louis, Missouri. They are members of the Central Division of the Western Conference of the National Hockey League . The team is named after the famous W. C. Handy song "St. Louis Blues", and plays in the 19,150-seat Scottrade Center in downtown St. Louis. The franchise was founded in 1967 as one of the expansion teams during the league's original expansion from six to twelve teams.

Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional