BitPay signs on as official sponsor for Georgia Tech Yellow Jackets
Participating in this sponsorship deal:
About Sponsor:
BitPay is a global bitcoin payment service provider headquartered in Atlanta, Georgia, United States.
About Property:
The Yellow Jackets is the name used for all of the intercollegiate athletic teams that play for the Georgia Institute of Technology in Atlanta, Georgia. The teams have also been nicknamed the Ramblin' Wreck, Engineers, Blacksmiths, and Golden Tornado. There are 8 men's and 7 women's teams that compete in the NCAA Division I athletics and the Football Bowl Subdivision. Georgia Tech is a member of the Coastal Division in the Atlantic Coast Conference.
BitPay, the world leader in business solutions for the Bitcoin digital currency, today announced a partnership with the Georgia Institute of Technology’s Athletic Association. The sponsorship, brokered by IMG College, the university’s multimedia rights partner, will cover Georgia Tech’s football and basketball programs and will help to bring more awareness to bitcoin, specifically in the college landscape. This aligns with BitPay’s target demographic of young tech-savvy males.
Read more at finance.yahoo.com »
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