Blue Shield of California signs on as official sponsor for Los Angeles Kings
Participating in this sponsorship deal:
About Sponsor:
Blue Shield of California is a health plan provider founded in 1939[3] and based in San Francisco, California. The organization serves over 4 million health plan members and nearly 65,000 physicians across the state.[5] Blue Shield of California was founded by the California Medical Association. Founded as a not-for-profit, Blue Shield of California was stripped of its tax-exempt status by the California Franchise Tax Board in 2014.
About Property:
The Los Angeles Kings are a professional ice hockey team based in Los Angeles, California. They are members of the Pacific Division of the Western Conference of the National Hockey League . The team was founded on February 9, 1966, when Jack Kent Cooke was awarded an NHL expansion franchise for Los Angeles, becoming one of the six teams that began play as part of the 1967 NHL expansion. The Kings called The Forum in Inglewood, California , their home for thirty-two years until they moved to the Staples Center in Downtown Los Angeles to start the 1999–2000 season.