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March 09, 2015
BMO Financial Group signs on as official sponsor for National Basketball Association (NBA)

Participating in this sponsorship deal:

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As the popularity of basketball grows in Canada, the National Basketball Association’s revenues are growing as well. Now, it will add another brand to its growing list of marketers who pay for the privilege of being associated with the NBA.
Read more at www.theglobeandmail.com »
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