BMW signs on as official sponsor for International Rowing Federation
Participating in this sponsorship deal:
About Sponsor:
Bayerische Motoren Werke AG is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the Mini marque, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad and Husqvarna brands. In 2010, the BMW group produced 1,481,253 automobiles and 112,271 motorcycles across all its brands.
About Property:
The Fédération Internationale des Sociétés d'Aviron, or FISA for short, is the International Rowing Federation which is the governing body for international Rowing. Its current president is Denis Oswald. The Rowing World Cup, World Rowing Championships, and other such competitions are overseen by this organization.
This two-year partnership, which was signed earlier in the week, brings together two very different organisations that have found unity in their key values and environmental objectives, particularly in World Rowing's Clean Water initiative.
Read more at www.worldrowing.com »
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