Bose signs on as official sponsor for National Football League (NFL)
Participating in this sponsorship deal:
About Sponsor:
The Bose Corporation /ˈboʊz/ is an American privately held corporation, based in Framingham, Massachusetts, that specializes in audio equipment.[4] Founded in 1964 by Dr. Amar G. Bose, the company sells its products throughout the world,[5] and employs more than 10,500 people.[3]
About Property:
The National Football League (NFL) is a professional American football league consisting of 32 teams, divided equally between the National Football Conference (NFC) and the American Football Conference (AFC). The NFL is one of the four major professional sports leagues in North America, and the highest professional level of American football in the world.
Given the impending and apparently inevitable NFL lockout, here’s some news that you may not read in this space for quite some time: The NFL has a new corporate sponsor. Consumer electronics brand Bose has quietly signed on as a league partner starting this spring in a three-year deal that gives Bose rights to market products like its high-end headphones, home audio and home theater systems (speakers, etc.) with NFL marks.
Read more at www.sportsbusinessdaily.com »
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