Brand Affinity Technologies signs on as official sponsor for Detroit Tigers
Participating in this sponsorship deal:
About Sponsor:
Brand Affinity Technologies is a technology and marketing services company focused on activating, engaging, and monetizing the fan. BAT’s offerings power highly-targeted and interactive 360° fan-centric experiences and promotions. BAT's patented endorsement platform provides the ability to identify, license, and activate talent for cross-media advertising campaigns. Used by prominent brands, including AT&T, Comcast, Ford, Samsung and Sony, BAT has representation agreements with more than 4,000 marquee athletes and celebrities. Its partners include thousands of celebrities, athletes, professional sports teams and leagues, and event promoters.
About Property:
The Detroit Tigers are a Major League Baseball team located in Detroit, Michigan. One of the American League's eight charter franchises, the club was founded in Detroit in 1894 as part of the Western League. The Tigers have won four World Series championships and have won the American League pennant 10 times . The team currently plays their home games at Comerica Park in Downtown Detroit.