Branded Retail Energy signs on as official sponsor for Illinois Fighting Illini
Participating in this sponsorship deal:
About Sponsor:
Based in Dallas, Texas, Branded Retail Energy Company (BRECo) is in the business of marketing electricity through affinity partnerships. BRECo develops concepts, creative, implementation and customer acquisition platforms that focus on sports, cause and educational institutions. BRECo created the Texas Longhorns Energy, Texas A&M Aggie Energy and SMU Mustangs Energy programs and manages the ongoing marketing and sponsorship elements.
About Property:
The Fighting Illini are the intercollegiate athletic teams of the University of Illinois at Urbana-Champaign. The University offers 10 men's and 11 women's varsity sports.
CHAMPAIGN, IL - April 19, 2011 - Representatives from the University of Illinois Division of Intercollegiate Athletics, Branded Retail Energy and Champion Energy announced an exciting new sponsor to the Fighting Illini family with the official launch of Fighting Illini Energy. Through this innovative program, proud fans can now support both the University of Illinois and the Fighting Illini from their homes and businesses; simply by paying their electricity bill.
Read more at www.fightingillini.com »
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