Brown-Forman signs on as official sponsor for Funny or Die Oddball Comedy & Curiosity Festival
Participating in this sponsorship deal:
About Sponsor:
The Brown-Forman Corporation is one of the largest American-owned companies in the spirits and wine business. Some well-known brands of the corporation include Jack Daniel's, Southern Comfort, Finlandia Vodka, Tuaca, Woodford Reserve Bourbon, Canadian Mist, Early Times, Old Forester, Korbel champagne, and Chambord.
About Property:
August-September / Targets Adults 21-44 / 20 DMAs Funny or Die’s Oddball Comedy Festival has delighted hundreds of thousands of comedy fans since debuting in 2012 with the return of Dave Chappelle. This 20 city tour that delivers laughs, incredible media & more. 2014 Headliners – Louis CK, Aziz Ansari, Sarah Silverman, Jim Gaffigan Attendance – 244,000+ Media Impressions – 53 Million+ HHI – 55% $75K+ Event Activation – Multiple sponsorship levels, sampling, sales, digital content