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November 06, 2014

Budweiser signs on as title sponsor for Jay-Z

Participating in this sponsorship deal:

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About Sponsor:

Budweiser is a 5.0% abv American-style lager introduced in 1876 by Adolphus Busch and one of the highest selling beers in the United States. It is made with up to 30% rice in addition to hops and barley malt.Budweiser is produced in various breweries located around the world. It is a filtered beer available in draught and packaged forms.

About Property:

Shawn Corey Carter , better known by his stage name Jay-Z, is an American rapper, record producer, entrepreneur, and occasional actor. He is one of the most financially successful hip hop artists and entrepreneurs in America, having a net worth of over $450million as of 2011. He has sold approximately 50 million albums worldwide, while receiving fourteen Grammy Awards for his musical work, and numerous additional nominations. He is consistently ranked as one of the greatest rappers of all-time. He was ranked #1 by MTV in their list of The Greatest MCs of All-Time in 2006. Two of his albums, Reasonable Doubt and The Blueprint are considered landmarks in the genre with both of them being ranked in Rolling Stone magazine's list of the 500 greatest albums of all time.Blender included the former on their 500 CDs You Must Own Before You Die.

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The ‘Made in America’ two-day festival, which is also backed by Budweiser, will take place in Philadelphia next month and feature performances from artists including Jill Scott, D’Angelo and Pearl Jam,
Read more at www.marketingweek.co.uk/news/budweiser-to-sponsor-jay-z-movie/4003288.article.com »
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