Bumble signs on as official sponsor for Serena Williams
Participating in this sponsorship deal:
About Sponsor:
Bumble is a location-based social and dating application which facilitates communication between interested users. The app permits only women to start a chat with their matches.
About Property:
Serena Jameka Williams is a professional American tennis player. The Women's Tennis Association has ranked her world no. 1 in singles on five separate occasions. She became the world no. 1 for the first time on July 8, 2002 and regained this ranking for the fifth time on November 2, 2009. She is the only female player to have won over $35 million in prize money.
LOS ANGELES (Reuters) - Tennis champion Serena Williams will star in a year-long marketing campaign for the Bumble social networking app that will kick off with a message of women’s empowerment during the Feb. 3 Super Bowl, Williams told Reuters in an interview. FILE PHOTO - Tennis - Mubadala World Tennis Championship, Abu Dhabi, United Arab Emirates - December 27, 2018 Serena Williams of the United States in action during her match against Venus Williams of the United States REUTERS/Suhaib Salem
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