Snapshot
November 06, 2014

Cabela's signs on as official sponsor for ACM Experience

Participating in this sponsorship deal:

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About Sponsor:

Cabela's Incorporated is a direct marketer and specialty retailer of hunting, fishing, camping and related outdoor recreation merchandise, based in Sidney, Nebraska. It also has "Trophy Properties LLC , "Outdoor Adventures" , the "Gun Library" , and World's Foremost Bank . Its direct marketing operation is one of the largest in the United States. The company was founded by Richard N. Cabela in 1961 and went public in 2004, with that fiscal year's revenue reaching $1.56 billion, a 50% growth since 2001.

About Property:

THE ACM EXPERIENCE will be held April 5-7, 2013 at The Orleans Hotel & Casino in Las Vegas. This three-day family-friendly event gives fans the ultimate country experience in one place. You can SHOP country at the free-to-the-public ACM EXPO; TASTE country as we celebrate all things country with food trucks and vendors from all over the country; RIDE country at the RAM Ride and Drive, an amazing outdoor track like no other; and HEAR country at live free venues happening throughout the Orleans property plus our new two-day ticketed ACM Outdoor Music Festival featuring The Band Perry, Dierks Bentley and many more! And then add to your weekend with the 3rd ANNUAL ACM FAN JAM featuring Brad Paisley taking place at the Orleans Arena on Sunday, April 7. This live remote location gives country music lovers the ultimate fan-pass to be a part of the 48th Annual Academy of Country Music Awards.

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The Academy of Country Music has entered into four high-profile brand partnerships with Cabela’s, Dr Pepper, Kraft and RAM Trucks that will enhance fan participation and attendance at the free, open-to-the-public ACM Experience, a family-friendly country music lifestyle event held April 5-7, 2013 at The Orleans Hotel and Casino in Las Vegas.
Read more at www.musicrow.com »
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