Snapshot
November 18, 2014

Capital One signs on as title sponsor for Orange Bowl

Participating in this sponsorship deal:

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About Sponsor:

Capital One Financial Corp. is a U.S.-based bank holding company specializing in credit cards, home loans, auto loans, banking and savings products. A member of the Fortune 500, the company helped pioneer the mass marketing of credit cards in the early 1990s, and it is now the fourth-largest customer of the United States Postal Service and has the fifth-largest deposit portfolio in the United States.

About Property:

The Orange Bowl is an annual American college football bowl game played at Sun Life Stadium in Miami Gardens, Florida. It has been played annually since January 1, 1935 and celebrated its 75th playing on January 1, 2009. The Orange Bowl, along with the Sugar Bowl and the Sun Bowl, are the second-oldest bowl games in the country, behind the Rose Bowl . The Orange Bowl is a member of the Bowl Championship Series.

Read More
McLean, Va.; Bristol, Conn.; and Miami Lakes, Fla. – As part of an agreement with ESPN, Capital One has secured the title sponsorship of the Orange Bowl, beginning with the Capital One Orange Bowl to be played on December 31, 2014, in South Florida.  The multi-year deal builds on Capital One’s substantial support of college athletics by becoming the official credit card and bank of the new College Football Playoff.
Read more at espnmediazone.com »
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