Chevrolet signs on as title sponsor for Brazilian Football Confederation
Participating in this sponsorship deal:
About Sponsor:
Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.
About Property:
The Brazilian Football Confederation (Portuguese: Confederação Brasileira de Futebol or CBF) is the governing body of football in Brazil. It was founded on June 8, 1914, as Confederação Brasileira de Desportos (CBD), meaning Brazilian Sports Confederation. Its first president was Álvaro Zamith. It organizes the Brazilian national competitions, like Campeonato Brasileiro de Futebol (all four levels) and Copa do Brasil, as well as the regional competition Copa do Nordeste. CBF also administers the Brazil national football team and the Brazil women's national football team. Brazilian clubs with professional football teams are the members of CBF; the state federations, which organize the state championships, are subordinated to the CBF. Each member club is associated both to CBF and to the State's local federation, just like national associations are both members of FIFA and of the respective continental confederation.