Snapshot
November 06, 2014

Chevrolet signs on as official sponsor for Grand Prix of St. Petersburg

Participating in this sponsorship deal:

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About Sponsor:

Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.

About Property:

The Firestone Grand Prix of St. Petersburg is a Verizon IndyCar Series race held in St. Petersburg, Florida. Since 2009, the race has served as the season opener, with the exception of 2010, when it was the second race of the season (but the first on U.S. soil). The race is held annually in the spring, currently in late March, coinciding with spring break.

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ST. PETERSBURG, FL – The Firestone Grand Prix of St. Petersburg has secured a major sponsorship agreement with General Motors Company to have Chevrolet trucks and Cadillac cars on board as the official vehicles for the 2014 event, taking place March 28-30.
Read more at www.motorsport.com »
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