Snapshot
January 07, 2019

Chevrolet signs on as official sponsor for HQ Trivia

Participating in this sponsorship deal:

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About Sponsor:

Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.

About Property:

HQ (also HQ Trivia) is an app and trivia game, released in August 2017 on iOS and later for Android on 31 December 2017.[1][2][3][4]

Read More
DETROIT — Today Chevrolet debuts its most comprehensive integrated marketing and social campaign to support the launch of the all-new Silverado. The campaign elements will reach a wide array of consumers through traditional and digital media, unique integrations and creative content that features real truck owners.
Read more at https://media.chevrolet.com »
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