Chevrolet signs on as licensee for Transformers 4
Participating in this sponsorship deal:
About Sponsor:
Chevrolet , also known as Chevy , is a brand of vehicle produced by General Motors Company . Founded by Louis Chevrolet and ousted GM founder William C. Durant on November 3, 1911, General Motors acquired Chevrolet in 1918. Chevrolet was positioned by Alfred Sloan to sell a lineup of mainstream vehicles to directly compete against Henry Ford's Model T in the 1920s, with "Chevrolet" or "Chevy" being at times synonymous with GM. In North America, Chevrolet sells and produces a wide variety of automobiles, from subcompact cars to medium-duty commercial trucks, whereas in Europe, the brand name is used on automobiles produced in Korea by General Motors.
About Property:
Transformers 4 is an upcoming American science fiction action film, the fourth installment of the live-action Transformers film series. Like its three predecessors, Transformers 4 is directed by Michael Bay and executive produced by Steven Spielberg. The film is set for release on June 27, 2014 in 3D.