Snapshot
November 23, 2015

Chrysler signs on as official sponsor for American Music Awards

Participating in this sponsorship deal:

Chrysler A

About Sponsor:

Chrysler Group LLC is a multinational automaker, formed in 2009 from a global strategic alliance with Fiat, produces Chrysler, Jeep, Dodge, Ram, SRT, Fiat, and Mopar vehicles and products, that is headquartered in Auburn Hills, Michigan, United States. Chrysler was first organized as the Chrysler Corporation in 1925.

About Property:

The American Music Awards (AMAs) is an annual American music awards show, created by Dick Clark in 1973 for ABC when the network's contract to present the Grammy Awards expired.[1] Unlike the Grammys, which are awarded on the basis of votes by members of the Recording Academy, the AMAs are determined by a poll of the public and fans, who can vote through the AMAs website.

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AUBURN HILLS, Mich., Nov. 23, 2015 /PRNewswire/ --  FCA is the official Automotive sponsor of the American Music Awards telecast Automaker collaborates with Atlantic Records on music video featuring singer, songwriter and producer Charlie Puth and his hit song "One Call Away" in a new interpretation of the song created specifically for the video, which also includes appearances by platinum-selling country star and 2014 CMA New Artist of the Year winner Brett Eldredge, singer/producer Ty Dolla $ign and Latin pop singer and songwriter Sofia Reyes Ninety-second version of the video to run during American Music Awards telecast; longer form music video (3:14) commissioned as part of collaboration can be viewed on Charlie Puth's official YouTube page A 60-second commercial features Interscope Records rising stars BØRNS, Tory Lanez, Skylar Grey and Pia Mia A 30-second spot, featuring Sony Music group Pentatonix, spotlights "Sing" and FIAT brand Commercials to air on TV only during "American Music Awards" on Sunday, Nov. 22 Viewers can follow along on Twitter and Instagram through #DriveTheBeat
Read more at www.prnewswire.com »
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