Snapshot
November 06, 2014

Church & Dwight signs on as official sponsor for New York Yankees

Participating in this sponsorship deal:

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About Sponsor:

Church & Dwight Co., Inc. is a major U.S. manufacturer of household products that is based in Princeton, New Jersey. While it manufactures many items, it is by far best known for its Arm & Hammer line which includes baking soda and many other items made with it. Church & Dwight was ranked 723 in the Fortune 500 listing of companies in 2010.[3]

About Property:

The New York Yankees are a professional baseball team based in the The Bronx, New York. They compete in Major League Baseball in the American League's East Division. One of the American League's eight charter franchises, the club was founded in Baltimore, Maryland in 1901 as the Baltimore Orioles and moved to New York City in 1903 as the New York Highlanders before becoming the Yankees in 1913. From 1923 to 2008, the Yankees' home ballpark was Yankee Stadium; in 2009, they moved into a new ballpark, also called Yankee Stadium.

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Major League Baseball Properties (MLBP) and Church & Dwight (NYSE:CHD) announced today a multi-year, multi-category sponsorship agreement making ARM & HAMMERTM and OxiCleanTM "The Official Laundry Detergent and Stain Remover of MLB". This marks the largest sponsorship deal for Church & Dwight and the first-of-its kind for MLBP across several categories including fabric, pet and oral care. 
Read more at mlb.mlb.com »
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