Citi signs on as official sponsor for Madonna
Participating in this sponsorship deal:
About Sponsor:
Citigroup Inc. or Citi is an American multinational financial services corporation headquartered in Manhattan, New York City, New York, United States. Citigroup was formed from one of the world's largest mergers in history by combining the banking giant Citicorp and financial conglomerate Travelers Group on April 7, 1998.
About Property:
Madonna Louise Ciccone , known mononymously as Madonna, is an American singer, songwriter, actress and entrepreneur. Born in Bay City, Michigan, she moved to New York City in 1977 to pursue a career in modern dance. After performing in the music groups Breakfast Club and Emmy, she released her debut album in 1983. She followed it with a series of albums that attained immense popularity by pushing the boundaries of lyrical content in mainstream popular music and imagery in her music videos, which became a fixture on MTV. Throughout her career, many of her songs have hit number one on the record charts, including "Like a Virgin", "Papa Don't Preach", "Like a Prayer", "Vogue", "Frozen", "Music", "Hung Up", and "4 Minutes". Critics have praised Madonna for her diverse musical productions while at the same time serving as a lightning rod for religious controversy.