Snapshot
March 28, 2017

Citizen Watches signs on as title sponsor for Naismith Trophy

Participating in this sponsorship deal:

Data 1

About Sponsor:

Citizen Holdings Co., Ltd. (TYO: 7762) is the core company of a Japanese global corporate group based in Tokyo, Japan. The company was originally founded as Shokosha Watch Research Institute in 1918 and is currently known as the manufacturer of CINCOM precision lathe machine tools as well as CITIZEN watches. The trade name originated from a pocket watch CITIZEN sold in 1924. It is one of the world's largest producers of watches.

About Property:

The Naismith College Player of the Year is an annual basketball award given by the Atlanta Tipoff Club to the top men's and women's collegiate basketball players. It is named in honor of the inventor of basketball (in 1891), Dr. James Naismith.

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ATLANTA (March 28, 2017) – The Atlanta Tipoff Club, administrators of the Naismith Trophy, today announced a multi-year agreement to make Citizen Watch the title sponsor of the Naismith College Player of the Year Awards. Additionally, Citizen Watch becomes an official marketing partner, with the designation as the “Official Watch of the Naismith Trophy.”
Read more at naismithtrophy.com »
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