Conway is a city in Horry County, South Carolina. The population was 16,317 at the 2010 census. It is the county seat of Horry County and is part of the Myrtle Beach metropolitan area. It is the home of Coastal Carolina University.
The Coastal Carolina Chanticleers are the athletic teams that represent Coastal Carolina University. They participate in Division I of the NCAA and are a charter member of the Big South Conference. Coastal fields varsity teams in 16 sports, 8 each for both men and women. The football team competes in the Division I Football Championship Subdivision , formerly I-AA. The University regularly competes for the Sasser Cup which is the Big South's trophy for the university which has the best sports program among the member institutions. Coastal has won the Sasser Cup nine times, just ahead of rival Liberty University, which has won it eight times.