Clutch! was founded by a group of sports fans in Birmingham, Alabama, who had grown frustrated with traffic and parking surrounding college sports events. The app connects game attendees to people in the surrounding area that are selling parking spaces for the events.
University of Mississippi sports teams, originally known as the "Mississippi Flood", were re-named the Rebels in 1936 and compete in the twelve-member Southeastern Conference of the NCAA's Division I. The school's colors are cardinal red and navy blue , purposely chosen to mirror the school colors of Harvard and Yale, respectively. With a long history in intercollegiate athletics , the university competes in 18 men's and women's sports. Student-athletes, 630 in all, received all-conference academic honors from 1995–2004.