Snapshot
November 20, 2017
Coca-Cola Bottling Co. Consolidated signs on as official sponsor for Kentucky Derby

Participating in this sponsorship deal:

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About Sponsor:

Coca-Cola Bottling Company Consolidated, headquartered in Charlotte, North Carolina, is the largest independent <a href="https://sponsorpitch.com/sponsors/coca-cola">Coca-Cola</a> bottler in the United States. It produces, markets, and distributes nonalcoholic beverages–primarily licensed products of the Coca-Cola Company–in North Carolina, South Carolina, and West Virginia, and portions of Alabama, Mississippi, Tennessee, Kentucky, Virginia, Pennsylvania, Georgia, and Florida. To make a sponsorship request, CCBCC recommends calling 800-777-2653 with your request. CCBCC operates in local franchise territories and generally does not sponsor national programs or events outside its sales territory. If you are seeking national sponsorship from Coca-Cola for an organization or event, CCBCC recommends contacting <a href="https://sponsorpitch.com/sponsors/coca-cola">The Coca-Cola Company</a>.

About Property:

The Kentucky Derby is a Grade I stakes race for three-year-old Thoroughbred horses, held annually in Louisville, Kentucky, United States on the first Saturday in May, capping the two-week-long Kentucky Derby Festival. The race is one and a quarter mile at Churchill Downs. Colts and geldings carry 126 pounds and fillies 121 pounds . The race is known in the United States as "The Most Exciting Two Minutes in Sports" or "The Fastest Two Minutes in Sports" for its approximate duration, and is also called "The Run for the Roses" for the blanket of roses draped over the winner. It is the first leg of the US Triple Crown and is followed by the Preakness Stakes, then the Belmont Stakes. The horse must win all three races to win the Triple Crown. The attendance at the Kentucky Derby ranks first in North America and usually surpasses the attendance of all other stakes races including the Preakness Stakes, Belmont Stakes and the Breeders' Cup. For more information, see American Thoroughbred Racing top Attended Events.

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From left to right: Talah Goodwin, Coca-Cola Marketing Asset Manager; Jockey Calvin H. Borel; Thoroughbred, The Player; Trainer, William Buff Bradley; Brian Outland, Coca-Cola Vice President KY/WV/OH Market (Coady Photography)
Read more at https://www.kentuckyderby.com »
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