Coca-Cola signs on as official sponsor for Arkansas Music Pavilion
Participating in this sponsorship deal:
About Sponsor:
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.
About Property:
The Arkansas Music Pavilion – known locally as “the AMP” – is Northwest Arkansas’ premiere outdoor concert venue. The AMP is one of the top 100 amphitheaters in the nation and has produced headlining concerts for the past eight years, presenting the best of every genre – from rock and country to electronica and pop. The AMP is part of the Walton Arts Center.