Snapshot
November 06, 2014

Coca-Cola signs on as official sponsor for Calgary Stampede

Participating in this sponsorship deal:

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About Sponsor:

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.

About Property:

The Calgary Stampede is an annual rodeo, exhibition and festival held every July in Calgary, Alberta, Canada. The ten-day event, which bills itself as "The Greatest Outdoor Show on Earth", attracts over one million visitors per year and features one of the world's largest rodeos, a parade, midway, stage shows, concerts, agricultural competitions, chuckwagon racing and First Nations exhibitions.

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The Calgary Stampede has existed as an iconic symbol of volunteerism, community spirit and western values for more than 100 years. We invite our partners to be part of this community by offering the opportunity to connect their brand to a unique and passionate audience.  Our sponsors gain access to host clients in premium venues, engage their employees and increase brand loyalty and sales through the alignment of mutual objectives.
Read more at cs.calgarystampede.com »
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