Coca-Cola signs on as official sponsor for Fashion Week San Antonio
Participating in this sponsorship deal:
About Sponsor:
Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.
About Property:
Inspired by Fashion Week in New York City, Los Angeles, Mexico and abroad the first-ever Fashion Week San Antonio was conceived in October 2009. Through the production of local fashion community supporters this weeklong schedule of events was launched to showcase the Alamo city’s brightest and most talented designers and brand houses by displaying their latest collections in a runway show or fashion exhibition. Complimentary to exemplary Fashion Weeks across the world, Fashion Week San Antonio exists to cultivate and broaden a talented local design community worthy of recognition on a national platform in the global fashion industry.