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August 02, 2018

Coca-Cola signs on as official sponsor for London Stadium

Participating in this sponsorship deal:

451ddf96e958c635948cd88c29892565 Screenshot 2018 08 02 at 9.00.13 am

About Sponsor:

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.

About Property:

London Stadium (originally known as the Olympic Stadium) is a stadium within the Queen Elizabeth Olympic Park at Stratford, London, England, at Marshgate Lane in the Lower Lea Valley. It was constructed to serve as the home stadium for the 2012 Summer Olympics and Paralympics, hosting the track and field events and opening and closing ceremonies. It was subsequently renovated as a multi-purpose stadium, with its primary tenants being West Ham United Football Club and British Athletics.

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Coca-Cola European Partners and London Stadium have signed a five-year partnership which will see the global Coca-Cola brand and associated soft drinks become the official soft drinks partner to the venue until 2023.
Read more at https://www.london-stadium.com »
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